Binjiang Avenue is located in Lujiazui Finance and Trade Zone. Along the east bank of the Huangpu River, it starts from the Tai Tong Stack Wharf in the north and ends at the Dongchang Road Wharf in the south, with a total length of about 2500 meters. As it offers a view of the Expo建筑群 of foreign countries on the Bund across the river and the scenery in Puxi, it is one of the famous tourist attractions in Shanghai. At the same time, it is also a place for Shanghai people to relax and take a break in their leisure time. Compared with the bustling crowds on the Bund, Binjiang Avenue relatively maintains a certain tranquility. In the morning, many local citizens come here for morning jogging and walking their dogs. From time to time, young people on skateboards and bicycles will appear. There are many restaurants and coffee shops adjacent to the river. If you get tired from walking, you can sit down and order a cup of coffee, look at the scenery across the river, and enjoy a leisurely afternoon. Of course, you can also lean on the railing and look at the ships coming and going on the Huangpu River and take pictures, enjoying a sense of leisure amid busyness. At night, when the lights are first lit up, the lights on both banks are bright. Walking along the coast, the buildings are crystal clear and colorful. In the ears is the whistle of the giant ship in the river, seeming near and far. Binjiang Avenue is mainly divided into three sections. The southern section (Fudu section) is a fusion of modern architectural art and fountain square. At the entrance, there is a stone tablet engraved with the four eye-catching words ‘Binjiang Avenue’. This is the former site of the Shanghai Lixin Shipyard Wharf with a history of more than 70 years. It has now been transformed into a tourist wharf. Therefore, chain railings and giant anchors are specially set up in the design. Walking all the way north along the avenue, you can see buildings such as the Aurora International Building, Pudong Shangri-La Hotel and Citigroup Tower. The section of Binjiang Avenue in front of the Super Brand Mall can be said to be a lively section. Here not only gathers many restaurants such as Paulaner, Tianshui Love Italian Restaurant, Hui Lau Shan, Starbucks and Häagen-Dazs, but also is an excellent place to overlook the buildings in Puxi across the river. The Bank of China Building, Peace Hotel, Customs Building and HSBC Building are clearly visible, reproducing the elegance of the former ‘Far East Wall Street’. Whether it is local people in Shanghai or tourists, they will stop here, take pictures and take group photos. In addition, there is a fully transparent scenic viewing hall and a Happy Square for holding square art performances in the southern section. There are also art performances here on holidays. The middle section (Oriental Pearl section) of Binjiang Avenue adopts a layered three-dimensional design. Walking on this avenue full of flourishing flowers and trees and lush grass, facing the calm waves of the Huangpu River, with the Oriental Pearl Tower at the back and overlooking the romantic old Western-style buildings on the Bund, people will have a feeling of sudden enlightenment and relaxation. There are also many facilities such as fountains, water curtain walls and open-air music squares here. At the same time, it is also a place where many new couples take wedding photos. In addition, there is a large lawn in the northern section of Binjiang Avenue, which gives people a feeling of sudden enlightenment and relaxation.
On the side of the water-adjacent platform, gradually rising slopes are adorned with flowers and shrubs nestled in the lush green grass, creating an environment of tranquility and comfort away from the hustle and bustle of the metropolis.
There is also a Century Peace Bell here, which is perfect for taking commemorative photos. The Binjiang Boulevard is open all year round, accessible 24/7. Essential tips: 1. In the heart of Binjiang Boulevard, there is a water square composed of 21 fountain heads that shine brightly in the night, a sight worth seeing. 2. Western-style weddings are frequently held in the old houses and garden paths along Binjiang Boulevard.