Blending ancient treasures with modern design, the Tsingtao Beer Museum officially opened on August 15, 2003, coinciding with the 100th anniversary of Tsingtao Beer. It is located at 56 Dengzhou Road, the birthplace of Tsingtao Beer. As an integral part of the century-old Tsingtao Beer corporate culture, the museum combines the historical development, rich cultural heritage, advanced brewing processes, and entertainment and shopping opportunities into a professional beer museum of national and international excellence. It is acclaimed as ‘the banner of China’s industrial tourism’ and a ‘true model of industrial heritage protection and utilization in China’.
With an exhibition area of over 6000 square meters, the Tsingtao Beer Museum is divided into three exhibition areas: Centennial Historical Culture, Brewing Technology Development, and Beer Experience Charm. In the Centennial Historical Culture area, visitors can follow the timeline to understand the historical culture of Tsingtao Beer, numerous honors, export history, nationwide factory establishment, and the beer customs of Tsingtao Beer and the city through detailed text and images, holographic images, and interactive videos.
The Brewing Technology Development area showcases the complete set of brewing equipment from a century ago and modern production line scenes. Every representative process in the production line has video equipment, allowing visitors to compare the old and new, understanding the evolution of Tsingtao Beer’s brewing processes and production history. Mr. August, the traditional fermentation pool brewer, sends greetings across the centuries, and the old laboratory scene and workers’ malt-turning labor scenes recreate the original appearance of Tsingtao Beer’s production history. Visitors can also experience the modern filtration and packaging production lines to feel the grandeur of the 4.0 modern production line.
In the Beer Experience Charm area, surprises can be found through holographic projections, dynamic bicycles, drunken huts, and AR interactions. The merchandise store is filled with creative beer cultural products such as specialty beers, exclusive drinking vessels, various bottle openers, beer bottle chocolates, and delicious beer beans. The Tsingtao Beer Museum’s music dining bar on the first floor can accommodate nearly 200 diners and offers authentic German roast pork knuckles, German sausages, local Tsingtao seafood, and creative beer dishes.
The Tsingtao Beer Museum has created the 1903 Bakery on Dengzhou Road Beer Street, using the century-old yeast of Tsingtao Beer to create a legendary new beer yeast bread that breathes, rich in wheat aroma, understands music, and is healthier, becoming a must-visit food spot in Tsingtao. There is also the Encounter Bar, where visitors can taste a full range of fresh Tsingtao beers, and a smart convenience store that is the first of its kind in Shandong Province, making the museum visit rich and creative.
Come to Qingdao, taste Tsingtao Beer, and understand the century-old mystery of Tsingtao Beer. In the museum, you can freely taste the fresh and pure original Tsingtao beer, draft beer and beer beans directly supplied by the century-old brewery. Featured beers such as Tsingtao Beer dark beer, IPA, whole wheat white beer, and Pilsner can also be enjoyed in one stop. The Tsingtao Beer Museum is a palace for knowing beer culture and a happy post for tasting good beer and looking forward to happy gathering moments.
With its beautiful environment, high-quality service and unique charm, the Tsingtao Beer Museum has attracted Chinese and foreign guests from more than 100 countries and regions. Since its opening, it has received more than 9.5 million tourists at home and abroad. Opening hours: Open from 08:30 to 16:30 from November 1st to April 30th; open from 08:00 to 20:30 from May 1st to June 30th; open from 07:30 to 21:00 from July 1st to August 31st; open from 08:00 to 17:30 from September 1st to October 31st. Preferential policies: Children: Under 1.4 meters (inclusive), must be accompanied by an adult to enter the park. Free. Elderly: Those aged 60 (inclusive) to 69 (inclusive) can enter with their ID cards. The age is based on the birthday on the ID card. Discounted. Those aged 70 (inclusive) or above can enter with their ID cards. The age is based on the birthday on the ID card. Free. Students: Full-time undergraduates and students with lower educational backgrounds can enter with their student ID cards and ID cards. Discounted. Active servicemen: Enter with military ID cards and ID cards. Free. Retired servicemen: Enter with cadre retirement certificates, military officer retirement certificates and ID cards. Free. Firefighters: Enter with valid certificates. Free. Disabled people: Register information at the front desk with disability certificates and ID cards. Free. Holders of Shandong Huicai Card: Enter with Shandong Huicai Card and ID cards. Free. Veterans: Veterans can enjoy a half-price concession ticket for ordinary adult tickets (only for the first entrance ticket of the scenic spot) by presenting valid retirement or discharge certificates or honorary military cards and showing ID cards. Half price. Supplementary note: The above preferential policies are only for the first entrance ticket of the scenic spot. Service facilities: Parking lot: [Tsingtao Beer Parking Lot]. Reference price: Free. Address: 1903 Music Restaurant of Tsingtao Beer Museum. Number of parking spaces: 0. WIFI: Account: TSINGTAO. Password: None. Coverage: The whole park. Mobile phone charging: Wheat-flavored coffee, tourist center, entrance on the second floor of Hall A, original beer bar, large bar, bakery. Luggage storage: Reference price: Free. Address: Tourist service center. For reference only. Subject to the on-site announcements of the scenic spot. Scenic spot interpretation: The Tsingtao Beer Museum has a high-quality team of interpreters who can provide interpretations in Chinese, English, Japanese and Korean. Charging standards: For Chinese interpretation, within 10 people, the charge is 150 yuan. The whole interpretation process lasts for 50 minutes. For more than 10 people, an additional 15 yuan is charged for each person. Double interpretation fees will be paid for overtime.Group讲解 for up to 10 people costs 200 yuan, with a total duration of 50 minutes. For every additional person above 10, an extra 20 yuan per person will be charged, and double the讲解 fee will be applied for overtime.
Tsingtao Beer Museum also provides self-guided audio guides, currently available in Chinese and Korean, priced at 15 yuan per unit. After use, return the device at the exit of the second-floor shopping area. Audio guide rental: Reference price: 15 yuan per unit; Address: Visitor Service Center; For reference only, subject to on-site announcements. Restrooms: There are 4 restrooms inside Tsingtao Beer Museum, located north of the entrance courtyard, at the entrance of Pavilion A, near the halfway bar, and near the exit grand bar, all marked with conspicuous signs. Nursing Room: Address: Tsingtao Beer Museum Nursing Room, available for free use by tourists at the halfway bar in the scenic area. Dining: There is 1 restaurant inside Tsingtao Beer Museum, located near the 1903 restaurant bar and marked with conspicuous signs. WeChat and Alipay payments are accepted. Convenience Store: An unmanned supermarket convenience store is located along the street of the scenic area.
